AT&T pulls smartphone themed 9/11 tweet after mass outrage

One of America’s corporate giants has discovered the hard way that company messages related to the anniversary of the September 11 attacks are probably better left alone — especially when that message goes out on social media.

U.S.communications company AT&T posted a short message and image on its Twitter feed at 9:15 a.m. on Wednesday, the twelfth anniversary of the 9/11 attacks. The tweet read “Never Forget;” attached was a picture of New York with the “towers of light” where the destroyed World Trade Center used to stand. Inserted over top of the image was a picture of an arm holding a smartphone with the towers of light highlighted on the view screen.

The response to the tweet was immediate and visceral, with many on Twitter calling the move tacky and tasteless, and many more simply coming up with variations of the f-word to throw at the company.see more..

Source: national post

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