The
NBA season gets started Tuesday night with a trio of games
highlighted by a clash between the Derrick Rose-led Chicago Bulls and
the two-time defending champion Miami Heat.
Las Vegas has the Heat
favored to win a third straight title with the Oklahoma City Thunder,
Los Angeles Clippers and Bulls among the next set of favorites. The
NBA has been on a roll in recent years thanks to a bevy of stars,
success by big market franchises and the international appeal of the
game.
Total revenues for the league were expected to approach
a record
$5 billion last season.
Here are the business stories we are tracking this season.
The
four-time MVP is story 1a, 1b and 1c in today’s NBA. We have not
seen the focus on one player in the NBA since Michael
Jordan hung
up his high tops for a second time in 1998 after his second
three-peat with the Bulls. ESPN The Magazine devoted its entire NBA
preview issue to all-things LeBron and it is hard to blame them.
The
immediate questions are whether James can lead the Heat to another
title and win a fifth MVP (the record is six by Kareem Abdul-Jabbar,
while Jordan and Bill Russell each won five).
The
bigger long-term question is where James will be playing next year.
He is expected to exercise his early termination option in his
contract to make him a free agent in the summer of 2014, setting up
The Decision 2.0.
Three years after James’ departure from
Cleveland, the franchise value of the Cavaliers is down 9% and the
value of the Heat is up 71%. James said he will not address his free
agency during the season, but the Heat, followed by the Cavs are
expected to be the leaders in the race for his services.
Source:
forbes
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